About us

Creator Story – Why our team created this course

When our course author first started working in SEO, he faced numerous challenges that beginners often encounter. Information overload, complex technical tasks, and the lack of a structured approach to website optimization often led to confusion and frustration. Integrating technical adjustments, analytics, and content optimization into a single effective workflow was particularly challenging.

This personal struggle inspired the creation of a course designed to provide a clear, sequential methodology for learning SEO for websites and eCommerce. Our goal is to help people gain practical skills that can be applied to real projects without unnecessary stress or confusion. The course is designed to guide learners step by step from basic concepts to confidently applying strategies in practice.

Our mission is to make SEO more understandable and approachable, providing students with the tools and structure to work confidently with websites and online stores. We aim to teach not only theory but also practical skills that can be applied immediately, allowing learners to analyze results and refine strategies.

Credentials & Experience

The course author is a Kaan Yildirim - Technical SEO Specialist with over 8 years of experience in digital marketing and website optimization. Throughout his career, he has worked with a range of companies, from startups to well-known eCommerce brands. His achievements include improving website visibility in search engines, increasing organic traffic by 40–120%, and enhancing conversions through technical optimization and structured content approaches.

He has conducted site audits, implemented technical SEO improvements, optimized on-page content, and enhanced user experience. His experience provides a deep understanding of the relationship between content, site structure, and user behavior. The author has taught over 500 students in various programs, helping them improve their SEO skills, understand SEO processes, and independently optimize websites and eCommerce platforms.

His expertise includes Analytics, mobile optimization, structured data implementation, and site speed enhancements. He combines technical knowledge with practical methodology to ensure students make tangible results on real projects. Searixama reflects his experience: from understanding search algorithms to implementing advanced SEO solutions. Each module includes practical exercises, case studies, and instructions that help solidify knowledge and skills.

Combined Bio

Our author is a Technical SEO Specialist with more than 8 years of experience in digital marketing and website optimization. His career spans both small startups and well-known eCommerce companies. He has conducted audits, implemented technical improvements, optimized content, handled analytics, and improved user experience.

Over the years, he has helped over 500 students learn SEO, enhance website visibility, and grow organic traffic. His approach combines deep technical knowledge with practical methodology, enabling learners to apply skills immediately to real projects. The Searixama course reflects all aspects of his expertise: clear structure, step-by-step instructions, practical examples, and real-world cases for websites and eCommerce platforms.